The “highest standards of moral and professional conduct” refers to the cornerstone of doing our business – Love and Truth (spoken in love). From this foundation, honesty, integrity, trust and goodwill can flow. From these virtues, good business can flow. The following are some principles we should always keep in mind:

Our workplace, whether it be the office, the mine, a factory or a tent in the field, should provide us with a sense of satisfaction and accomplishment.

The workplace should enhance the “four corners” of a healthy, balanced and productive human being:

1   Physical Health 2   Intellectual Health

3   Mental Health 4   Spiritual Health

A workplace should be where relationships are built, acknowledged and nurtured.

A workplace should be where truth is not feared. It is OK to make a mistake. However, through teamwork, let's try not to make the same mistake.

The workplace should be filled with confidence in the future – free from fear of loss of job, arbitrary decisions and disjointed work practices.

The workplace should be efficient and effective – a place where people work together as a team. Humour and goodwill should be a strong part of our culture.

The workplace should be open to the broadest spectrum cultures – always open, accepting and sensitive to differences. It should be a culture that is inclusive and not exclusive.

We do not go out and find good people as much as we help good people to grow into better people.

Our team and Company boundaries extend far beyond our formal corporate boundaries to consultants, contractors, customers, partners, shareholders and all other stakeholders. We need to know and understand each other well.